CPH's Patient Engagement Solutions to Serve a Wider Variety of Organizations
For over 20 years, Clear Point Health (CPH) has been a leader in understanding thought leadership in medicine and optimizing the customer experience for healthcare professionals and patients. Our commitment to rigorous research and continuous innovation has helped more than 75 life sciences companies develop effective treatments that promote better patient outcomes and quality of life across various therapeutic areas and disease states.
We are excited to announce the expansion of our patient engagement optimization services. In addition to serving pharmaceutical, diagnostics, biotech, medical device, and life sciences companies, CPH is now proud to extend these offerings to clinical research organizations (CROs), healthcare providers, health plans, and pharmacy benefits managers (PBMs). This expansion allows us to bring our expertise and innovative solutions to an even broader range of organizations dedicated to improving patient care.
What Are CPH's Patient Engagement Optimization Services?
Navigating patient care requires powerful insights and a deep understanding of the patient journey. Our patient engagement optimization services are designed to provide comprehensive data and actionable insights to enhance patient experiences and outcomes.
Patient Flow Maps
Patient flow mapping is a crucial method for understanding the patient experience. It reveals interactions with various practitioners along the treatment journey. In complex disease states with multiple points of engagement, flow maps identify specialist key opinion leaders (KOLs) for consultation. Even in narrower disease areas, they highlight connections with lead specialists, other practitioners, and allied health professionals. This detailed mapping helps organizations identify key touchpoints and optimize patient interactions.
Patient Journey Maps
Our voice-of-patient research delves into patient challenges and decision points to enhance engagement and experience. Our patient journey/care pathway and decision-mapping services go beyond the patient experience within the healthcare system to include their pathway pre- and post-entry. By considering factors like patient capacity, provider interaction, insurance, family, community, and social media influence, we help providers understand and improve patient acquisition and retention.
Our journey maps include three key elements:
Detailed analysis of care pathways and longitudinal data
Qualitative patient insights
Customized strategies for patient engagement and education
Patient Education and Engagement
Education is fundamental for effective patient engagement. CPH provides education directly to patients, helping them become more informed and engaged members of their own healthcare team. Whether it's participatory medicine concepts or information on disease states, medications, devices, and procedures, we prepare patients for treatment adherence and improved outcomes. Our solutions are optimized for various organizations, ensuring better engagement and better outcomes.
Our programs utilize patient outreach touchpoints to remind and re-energize patients to continue their knowledge journey. We also employ an array of survey tools to collect and analyze satisfaction, knowledge, and behavioral intent-to-change outcomes data in a de-identified and aggregated manner. This enables our clients to understand the true impact of their programs and make data-driven decisions for further improvement.
Clinical Trial Patient Engagement
CPH enhances biopharmaceutical firms' clinical trials by improving patient retention and engagement, leading to potentially faster product development. Our education programs begin with an informed consent module and use outreach touchpoints to continually engage patients and remind them of protocol-specific information and activities. Survey tools are used to collect and evaluate de-identified and aggregated patient engagement data, assisting study teams in understanding and responding to trends and issues that impact the trial.
Experience the Benefits for Yourself
Clear Point Health's expansion into serving CROs, healthcare providers, health plans, and PBMs represents our commitment to broadening the scope of our innovative solutions. By optimizing patient engagement across a wider variety of organizations, we aim to improve patient experiences and outcomes on an even larger scale.
